Did you know According to the exec, over 60 percent Instagram users are connected to Facebook Messenger

Did you know According to the exec, over 60 percent Instagram users are connected to Facebook Messenger

As per Messenger business's executive, acceptance of Facebook's compatibility between Messenger and Instagram is higher than what was expected. Stan Chudnovsky, Facebook's Messenger manager, shared in an interview that the amount of people making updates will definitely surpasses the expectations.

According to CNBC, over 60% of active Instagram users have upgraded to the latest version, that enables them to send and receive messages from people on Messenger. It was actually the first time when Facebook has released a statistic for the update's growing adoption.

Mark Zuckerberg, the CEO of Facebook, revealed strategies in March 2019 to enable cross-app interaction between Messenger, Instagram, and WhatsApp. Enabling users to send messages through applications eliminates a barrier point, according to Facebook. Facebook, on the other hand, does not make sufficient money from ads in its chat applications.

Back in September 2020, Facebook started carrying out cross-app contact between Messenger and Instagram users, however, WhatsApp is still behind and long away to add into the cross-app communication list. Before adding WhatsApp, Facebook needs to integrate end-to-end encryption into Messenger to match with WhatsApp. Facebook spokeswoman announced that this is not going to happen till 2022 at least.

Now Facebook no longer publish the stats of separate app usage. However, the company claimed in 2017 that Messenger owns over 1.3 billion monthly users, Instagram seemed to have over 1 billion, and WhatsApp recorded more than 2 billion in 2020. Chudnovsky and his team have gained hope as they carry out compatibility thanks to the implementation of Instagram and Messenger.

The possibility that users are upgrading at the same pace on Instagram indicates that Chudnovsky's hypothesis was right and also that people are probably investing into the comfort.

Facebook’s study found out that almost 70 percent users use multiple messaging app. And that one third of those users have trouble remembering the chats. For this purpose company claims to be expanding its cross-app communication capabilities.

He explained that a large percentage of people simply don’t remember where to head to speak to a particular person. As a consequence, the user would be sending fewer messages. He further added that people should be able to select the default messaging app and in that case their preferences are highly respected. For the time being, iPhone users must message their contacts using the company's iMessage software. This is in comparison to Google's Android operating system, which enables users to change other messaging apps as their preferred app for texting and calling, such as Facebook's Messenger.

It might be a disadvantage if an iPhone user choose Messenger over Apple's iMessage software. As said by Chudnovsky, Apple users are forced to use the default app that is being set by the company, the setting cannot be changed. 

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